close
close

Meet a woman who rejected Mukesh Ambani’s offer of Rs 3.6 lakh and didn’t attend Anant Ambani and Radhika’s wedding because…

Meet a woman who rejected Mukesh Ambani’s offer of Rs 3.6 lakh and didn’t attend Anant Ambani and Radhika’s wedding because…

Kavya’s journey as an influencer began in January 2023 after she quit her job to pursue content creation full-time. Hailing from Nainital and having lived in both Delhi and Mumbai, her diverse experiences have shaped her content.

Popular influencer Kavya Karnatac’s unexpected rejection of an offer of ₹3.6 lakh has left many curious. Recently, Instagrammer Kavya announced her decision to turn down the opportunity to cover the much-awaited Ambani-Merchant wedding, which sparked curiosity and admiration among many people.

The wedding, which was celebrated on July 12, was trending on social media, with countless videos and photos highlighting the extravagance of the occasion. Kavya shared that she received an attractive offer of ₹3.6 lakh to “discuss how Ambani’s wedding would boost the Indian economy”. However, she declined the offer and her reasons attracted a lot of interest.

Kavya’s first reason was her commitment to preserving her unique voice. “I didn’t want to get lost in the mass of promotional content,” she explained. “Targeting an overly publicized event like the Ambani wedding would jeopardize the uniqueness of my brand.”

Their second reason concerned the socioeconomic landscape. “With Jio increasing internet charges, it seems disingenuous to support a corporate giant like Ambani. Trust is delicate and is built over time with true honesty. My audience can differentiate between paid advertising and authentic content, and maintaining their trust is paramount.”

Kavya’s third reason highlighted broader societal concerns. She noted that Indian marriages are often canceled due to caste, class, gender and religion. “Promoting such an extravagant wedding does not align with my values ​​as an educator. It feels misleading,” she said.

Although the offer was tempting, Kavya concluded, “The long-term benefits of maintaining my integrity far outweigh the short-term financial gain. Integrity fosters a loyal following, which is invaluable.”

Kavya’s journey as an influencer began in January 2023 after she quit her job to pursue content creation full-time. Hailing from Nainital and having lived in both Delhi and Mumbai, her diverse experiences have shaped her content.

Her path wasn’t always straight. An academic achiever, Kavya scored 99% in her English Honors degree from Lady Shri Ram College, Delhi and later pursued a Masters from TISS Mumbai. Her career started at Pocket Aces, where she helped grow their new company Nutshell from 20,000 to 1 million followers, solidifying her passion for educational content.

Her post, which has garnered nearly 6,000 likes and numerous comments, underscores her commitment to authenticity. Kavya’s decision reflects her values ​​and sets an inspiring standard within the influencer community.